Prof. Ayoub, Co-founder and CEO of EPD Egypt, is a Professor, Senior Environmental Consultant, and Certified LCA Professional with extensive international experience. He holds a PhD in Environmental Engineering from the Tokyo Institute of Technology and has worked across seven countries over more than two decades. His work advances sustainability, energy conservation, climate adaptation, and lifecycle based environmental policy, supporting governments and industries in adopting transparent, science driven approaches to environmental performance and long-term resilience.